DELUDE COMMUNICATIONS
WHAT YOU CAN EXPECT FROM US
We are a team of local professionals who have come together to create an independent, full service boutique creative/media/communications firm. We are passionate about working with businesses to develop brand recognition, drive growth and form and direct strategic partnerships. We want to help you spend your marketing dollars – and time – wisely, because we know you have more important things to do.
- Growth Strategists
- Developers
- Experts in SEO
- Copywriters
- Creative + Conversion Rate Optimization

WHAT WE DO

THOUGHT LEADERSHIP + CONSULTING
Human Resources
Financials
Operations
Community Investment Strategy
MARKETING + COMMUNICATIONS

Brand Development
Let us help you stand out from your competition, identify your brand, and create lasting relationships with loyal customers.
Lead Generation
We’ll work with you to identify your ideal customer, reach prospects, and move them through the sales funnel so they convert to customers.
Campaign Development
We formulate creative, strategic campaigns with consistent brand messaging, driving engagement and new business.
Media Planning + Buying
Our team will create a robust plan for your business that will achieve your goals while staying within your budget.
SEO + SEM
We’re professionals at optimizing content to maximize organic search results; we utilize targeted, paid search campaigns based on keywords and budget to generate leads for your business.
Programmatic Marketing
We’re ready and waiting to serve up targeted, effective digital campaigns for your business that will reach consumers at the right time, and at the right cost for you.
Social Media
We’ll help you build your brand on social media platforms, increase your sales, and engage your audience.
Integrated Marketing
It can be hard to keep track of everything sometimes. We’ll make sure your messaging is consistent across all platforms, all the time.
Influencer Marketing
We’ll connect and collaborate with the right people (and their audience) to increase your brand exposure.
Analytics
Data’s tricky, and when there’s a lot of it, it can be difficult to know what’s important. Let us sort through the masses and give you what you need to make sound business decisions.
Websites
Our team of developers offer professional website design and specializes in close client relationships, user experience, and advanced technology to give you the website of your dreams.
Graphic Design
We build visual components for organizations that connect and engage with your audience while making sure your brand’s personality shines through.
Video Production
An essential component for any business. From scripts to shots and everything in between, we’ll help you create a marketing piece that will put your business in the best light.
Public Relations
The public’s perception of your business is important, don’t waste the benefits of earned media. Increase awareness and create a positive reputation utilizing a thoughtful PR strategy.
Crisis Management
Prepare for a crisis that may jeopardize your business’s reputation, and prevent or lessen the damage a crisis can impose on your organization.
Content Development
Increase your brand visibility, engagement, and customer loyalty through quality content pieces created specifically for your business.
WHO WE ARE
Shawn DeLude, President
Specializing in strategic partnerships, business development and thought leadership, Shawn’s passions lie in entrepreneurship and spending time outdoors.
Kara Boule, COO
A creative thinker skilled in lead generation, content strategy and community engagement, Kara loves working with businesses to achieve their goals, driving growth and customer engagement.
Dan Kellogg, CFO
Dan brings a wealth of experience and knowledge to his clients, helping them navigate complex financial challenges and achieve their business objectives.
Jennifer Bayuk, CDO
Combining her expertise in growing businesses with her client’s visions, Jenn is focused on creating successful and profitable collaborations.

Shawn DeLude, CEO
Shawn has vast experience in both the corporate world as well as small business and everything in between. In his last business venture, he built a very successful company from the ground up and over a period of 24 years, grew the business to service thousands of customers in the region. Shawn found enormous success with an out of the box marketing plan and a growth strategy that focused on involvement in the community, and wants to help other local businesses do the same. Specializing in strategic partnerships, business development and thought leadership, Shawn’s passions lie in entrepreneurship and spending time outdoors.

Kara Boule, COO
Kara has an agency background coupled with several years helping small to medium size businesses grow, and is an experienced, results-oriented marketer with a proven track record of helping brands build a strong presence across multiple platforms. A creative thinker skilled in lead generation, communications, content strategy and community engagement, Kara loves working with local businesses to achieve their business goals, driving growth and customer engagement.
When Kara’s not working, she loves spending time with her two children and husband and can be found outdoors, usually on the beach, hiking in the woods or on the ski slopes, depending on the season.
Dan Kellogg
Dan Kellogg is a seasoned business executive and CFO consultant with a wealth of experience in corporate finance, entrepreneurship, and strategic planning. After graduating from college, Dan relocated to Cape Cod where he established his own business, leveraging his entrepreneurial acumen to build a thriving enterprise from scratch. With his drive and vision, he was able to grow the business to a point where he was able to sell it and move on to his next challenge.
Dan’s success in the private sector soon caught the attention of a Fortune 500 company, where he served as a Division Controller. During this time, he honed his skills in financial analysis, market research, and strategic planning, consistently exceeding targets and driving revenue growth for the company.
In 2002, Dan left the corporate world to become the General Manager and CFO of a mid-sized company. In this role, he oversaw all financial operations and led the company’s strategic planning efforts, successfully positioning the organization for growth and profitability. The company was eventually sold in 2015, and Dan went on to become the CFO of Nauset Disposal, where he helped steer the company through a period of significant growth and expansion.

With a track record of success in the corporate and private sectors, Dan has recently transitioned to a new chapter in his career as a CFO consultant. He brings a wealth of experience and knowledge to his clients, helping them navigate complex financial challenges and achieve their business objectives. In his free time, Dan enjoys boating, hiking, fishing, and travel, and is always on the lookout for his next adventure.
Jennifer Bayuk, CDO
As a wash ashore at a young age, Jenn has spent the majority of her life living & working on Cape Cod. Years spent in B2B sales and as a volunteer for multiple organizations on the Cape, Jenn is focused on fostering business relationships and prioritizing client services. A passionate super-networker, she strives to help her clients grow their businesses and expand their networking opportunities.
As DeLude Communications Chief Development Officer, Jenn plays an integral role in the company by fostering lasting relationships with current, potential & prospective clients. Combining her expertise in growing businesses with her client’s visions, she is focused on creating successful and profitable collaborations.

Jenn resides in East Orleans & loves the community that she lives in. During her free time, she can be found walking her dog Barkley on a hidden trail or along the coastline.